Penalties for Duplicate Pages of Content?
Will Search Engines Penalize a Site for Pages of Duplicate Content? True … or False? As a professional SEO consultant, I am naturally involved in the issue of content that my clients have on their existing websites, or will be inserting into their new websites. I have to be on the look-out for duplicate content [...]
Landing Page Copy – Transparency Is Important
What is Transparency? Simply Put … it’s Honesty In my dealings with clients who are newbie website owners, and even with those that have had sites for a long time, I have to spend a fair amount of time coaching these clients about creating quality content for their sites. Not only does my conversation include SEO [...]
Creating Great Website Content: Write Like You Speak
Writing Good Content Usually Means Keeping It “Real” More often than not, I must coach new clients to help them get their website content whipped into shape. This just happened with one of my clients whom I’ll call “Sue”. Though Sue is a pretty good writer I could see many areas where, with a few [...]
Exceeding Website Visitor Expectations: Over-Deliver The Information!
You’ve Got to Outshine Your Competition No matter what service or products you offer via your website, remember to ALWAYS over-deliver in every area. This certainly includes the quality of the content (information) you provide; the ease of ordering your products; ease of navigation throughout your site; even your visitors being able to find your [...]
