Google’s Best Practices SEO Guidelines Document
Wondering What Google Suggests About Properly SEOing Your Site?
You know that I write about many aspects of how to SEO your website or blog, and so many of my posts are geared to the beginner-to-intermediate level person who wants to learn more about SEO and/or handle the optimization of their site themselves. That’s fine and I love to help educate and give you proven ethical tips and techniques to achieve higher rankings.
Today I’m keeping it short and sweet. I thought I’d provide a copy of Google’s SEO guideline recommendations. I hope you are aware that Google brings all of us the bulk of our organic traffic – so we really must pay attention to what Google approves of, and doesn’t approve of, as far as optimization practices are concerned.
We don’t want to do anything that will send up a red flag to Google which will make them ignore our site. As example, are you aware that using an “autogenerated SEO” program is a big no-no as far as Google is concerned? As a matter of fact, they state:
Don’t use unauthorized computer programs to submit pages, check rankings, etc. Such programs consume computing resources and violate our Terms of Service. Google does not recommend the use of products such as WebPosition Gold™ that send automatic or programmatic queries to Google. (Source page: Webmaster guidelines.)
In addition, though not stated in the above quote, it is a known fact that Google ALSO frowns upon automated programs that fill your content pages with targeted keywords and that optimize pages using their so-called “built-in expertise”. Really. Don’t put your money into one of these programs hoping to inject keywords in the “right places” and to “properly” optimize your site! Do it the right way – by your own brainpower, research and personal know-how!
On a side note, WebPosition Gold is still maintaining a website that sells a number of products – and for many hundreds of dollars too, I might add. Don’t use programs like this. Again … PLEASE save your hard earned $$ and perform SEO yourself … or hire me. My professional SEO and web development services are very reasonable, I provide top-notch service and I’m a nice person to deal with, too! 
Anyway, here is a darn good guide that Google put together outlining some best practices that webmasters can follow that could improve their sites’ crawlability and indexing. Google SEO Starter Guide. Save yourself a copy. There’s good information in here and even an SEO beginner will be able to understand it and will certainly get educated from it.
