Keyword Ranking Hiccups Come and Ranking Hiccups Go

Should You Sit Tight … or Start to Tweak Your Web Page?

I recently made another post in this series about how I noticed that some top ranking keywords, that have been quite stable for a long time, suddenly were ranking horribly. I could only deduce that a brief 36-hour glitch in the Google algorithms were affecting the website in question, The-Artistic-Garden.com.

I also said that I wasn’t going to frantically start to tweak content, or change meta tags or anything at that time. It is better in situations like this to take a deep breath, sit back for a bit and see if things get back to normal.

Well … guess what? My Google rankings did settle right back to where they’ve always been in about 24-hours after I wrote that post! Those important keywords are now right back up where they belong.

What you can learn from this is, is that all of us can have rankings flip-flop and dance around at times. It is something you and I can’t be immune to. I now know that my first hunch about what was causing the sudden drop was correct.

See? There was absolutely NO need to tweak or change anything! Think of all the wasted time, and possibly harm I might have caused to my ranking positions, had I started to try and figure out what to change to get those web pages of content ranking back up in Google’s top-ten.

Now … had I seen after two weeks or so that the keyword phrases in question were still suffering, then and only then would I have slowly and methodically looked at all the angles of what might have caused it before I started making changes to the web page content and tags.

How’s your website’s ranking positions? How long have you been online, yet still aren’t seeing a nice flow of targeted traffic to your site?

Did you know I gladly offer a Complimentary 30-minute Consultation? I’d be happy to take a quick-look overview of your site and give you my professional opinion of what might be causing you problems. I look forward to assisting you!